Services
Five departments under one roof, working from one brief.
Each one is measured by what it adds to enquiries, sales or retention. Take one, or take the whole line.
Plan a projectDigital design and web engineering
Sites that load fast and turn visits into enquiries.
Brand identity, design systems and hand-coded websites built to a speed and accessibility budget. Every page has one job, and we measure whether it does it.
What is included
- Brand identity and guidelines
- Design systems: type, colour, components
- Hand-coded sites, or a framework when the job needs one
- Speed budgets and Core Web Vitals
- Accessibility to WCAG 2.1 AA
- Hosting, domains, security and editing setup
What you get
- Brand guide and asset kit
- A live site and its design system
- A speed and accessibility report at launch
- Training for your team
The speed budget every site is built to
| Measure | Budget | This page, in your browser |
|---|---|---|
| Transferred on first load | Under 700 KB | Measuring |
| Time to load | Under 2.5 s on a phone | Measuring |
| Files requested | Under 40 | Measuring |
| Accessibility | WCAG 2.1 AA | Built in |
Growth marketing and paid acquisition
Spend where the enquiries come from, and prove it.
Search, paid media and conversion work run from one plan and one report. Tracking goes in before any money is spent, so every dollar can be traced to a call, a form or a sale.
What is included
- Google Ads and Meta Ads
- Technical, local and content SEO
- Conversion rate testing
- Call, form and sales tracking
- Landing pages per campaign
- Monthly reporting against spend
What you get
- A tracking plan agreed before launch
- Campaigns built in your own ad accounts
- A monthly report with cost per enquiry
- A quarterly plan review
What a daily budget buys, roughly
The calculator did not load. As a guide: $40 a day at $2.50 a click is about 490 clicks a month, and at 6 percent that is about 29 enquiries.
Commercial videography and production
Footage made to sell, cut for every place it runs.
Brand films, product and process shoots, motion graphics and short-form video. One shoot is planned to produce a month of material, edited for each channel.
What is included
- Brand and product films
- Short-form video for social and ads
- Process and behind-the-scenes shoots
- Motion graphics and titles
- Editing, colour and sound
- Captions and cut-downs for every format
What you get
- A shot list tied to the campaign plan
- Master film plus cut-downs
- Stills from the same shoot
- Files you own, in every size you need
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Operations and scalable infrastructure
The systems behind the marketing, so no lead is lost.
Booking, quoting and follow-up that run without anyone retyping an email. We connect the tools you already pay for before suggesting new ones.
What is included
- Booking and quoting automation
- CRM setup and clean-up
- Form and call routing
- Xero, Google Workspace and Microsoft 365 links
- Backups, uptime monitoring and alerts
- Access and password management
What you get
- A map of how a lead moves through the business
- Automations, documented
- Monitoring with alerts to the right person
- An access list you control
One enquiry, followed through
| Time | What happens, with nobody retyping anything |
|---|---|
| 09:02 | Booking form sent from the site |
| 09:02 | Lead created in the CRM with its source |
| 09:02 | Text to the on-call person, email to the office |
| 09:05 | Quote drafted from a template |
| Day 2 | Follow-up sent if the quote is unopened |
Customer experience and success
Keep the customers you paid to win.
What happens after the sale: reviews, reminders, follow-up and support. Winning a customer back costs more than keeping one, so this is where growth compounds.
What is included
- Review requests after each job
- Email and text follow-up sequences
- Service and renewal reminders
- Support inbox and help pages
- Retention and repeat-purchase reporting
- Quarterly account reviews
What you get
- A follow-up plan for each kind of customer
- Templates in your voice
- A retention report each quarter
- A named client lead at SRK
After the job, on a timer
| When | Message | Goal |
|---|---|---|
| Day 0 | Thank-you with what was done | Trust |
| Day 2 | Review request, one tap | Reviews |
| Day 30 | Check-in: anything not right? | Catch problems |
| Month 6 | Service reminder | Repeat work |
| Month 12 | Annual offer or renewal | Retention |
Audit your digital setup
A plain-language review of your site, search, ads and follow-up, with the three fixes that would pay back first.
New work and teardowns, monthly
One email a month: new projects as they launch, and a teardown of what made a campaign or site work. No offers, unsubscribe in one click.
